BB Cream... A Secret Society?

I originally ran across bobbi brown's BB Cream in the latest issue of DFW's Indulge Magazine. After telling a fellow bobbi lover about it (sup, lanyl?), I assumed the "BB" was just a play on bobbi brown. The blurb essentially dubbed it as a one-stop shop for your face. We're talking moisturizer, primer, foundation, sunscreen. What more do you need in life? As intrigued as this product whore was, I decided I was happy with my current foundation, and if you read the last post (there are only 6 of you, please fake it that you read the previous post), you know how much I love my moisturizer with SPF.

Well.

This was before I realized that half the world- literally the entire Eastern Hemisphere- has been on the BB train for years. Hello, loop, it's been a while. This stuff is everywhere! Garnier, Clinique, Smashbox, and many, many more have been touting this stuff as THE product for a while now. It has its own wikipedia page for crying out loud! As I said, it originated in East Asia, and the "BB" stands for Blemish Balm or Beauty Balm (among other monikers). So judging from the "blemish" half of this equation, I'm assuming it helps with pesky pimples as well? Has anyone tried this? Are you all out there BB'ing it up and I don't know it? I've never felt so alone. I think I might try the Garnier first, since it's only $12.99!! Stay tuned.

Also, HAPPY BIRTHDAY, MOM!